Brand Identity That Helps You Charge More

I don't offer logo-only design — and here's why that's actually a good thing for you. A standalone logo without a color system, typography, and brand strategy can't do the job a complete brand identity does. Within weeks, you'll need a font for your website, a color for your Instagram highlight covers, a version of your logo that works on a dark background. Without a full system, everything starts to feel inconsistent — and inconsistency is what makes a brand look cheap, regardless of how beautiful the logo is. Every package includes your complete visual identity system — so your brand works consistently and professionally across every platform from day one.

Yes — while much of my work is with estheticians and med spas, the same brand process works for holistic therapists, somatic practitioners, and wellness coaches who want a premium, custom identity that reflects their work.

The simplest way to choose:

Simple rule: if you want a brand — choose the Foundation.
If you want a brand world — choose the Signature.

Still not sure? Submit an inquiry and describe your situation — I'll point you in the right direction before you commit to anything.

Yes — I work with beauty and wellness businesses worldwide. Everything is handled remotely and digitally, so location is never a barrier. I've worked with estheticians, med spas, and skincare founders across North America, Europe, and beyond.

Yes. Every logo, color palette, and brand element is created from scratch — built specifically for your business, your signature service, and your ideal client. No templates. No recycled concepts.

Every package includes 1–2 rounds of refinements — so you have the opportunity to give feedback and have your brand adjusted until it feels right. I ask detailed questions upfront specifically to minimize surprises and make sure the initial direction lands close to your vision.

Yes. A signed contract is required alongside your deposit to officially start your project. The contract protects both of us — it clearly outlines deliverables, timelines, revision rounds, payment terms, and usage rights. You'll receive it before any money changes hands.

The Beauty Foundation is delivered in approximately 2 weeks. The Beauty Ritual is delivered in 2–3 weeks. Both timelines begin from the date your completed brand questionnaire is received and assume timely feedback at each stage.

If you have a hard launch date, mention it in your inquiry so we can plan your start date accordingly.

You don't need to have everything figured out — that's part of what the questionnaire and strategy process is for. But it helps to have a general sense of your business name, the clients you want to attract, and the services you want to offer (or are currently offering). Everything else we build together.